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Providing the medical community and pateints with the most advances therapies AND connecting the world’s professionals to make them more productive and successful.

Nutraceutical is the combination of the words “nutrition” and “pharmaceutical. We endeavor to achieve the highest quality standards in the pharmaceutical industry in India and globally. At VAKITI INDUSTRIES we believe in excellence through quality and are committed in all our operations.

Nutraceuticals is a broad umbrella term that is used to describe any product derived from food sources with extra health benefits in addition to the basic nutritional value found in foods. They can be considered non-specific biological therapies used to promote general well-being, control symptoms, and prevent malignant processes.

From reducing the risk of heart disease and high cholesterol to arthritis and weight gain, different Nutra supplements have their list of benefits. A nutraceutical product can be of any type, including:

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Nutraceuticals

Nutraceuticals are products, which other than nutrition are also used as medicine. A nutraceutical product may be defined as a substance, which has physiological benefit or provides protection against chronic disease. Nutraceuticals may be used to improve health, delay the aging process, prevent chronic diseases, increase life expectancy, or support the structure or function of the body. Nowadays, nutraceuticals have received considerable interest due to potential nutritional, safety and therapeutic effects. Recent studies have shown promising results for these compounds in various complications. 

In the present review much effort has been devoted to present new concepts about nutraceuticals based on their diseases modifying indications. Emphasis has been made to present herbal nutraceuticals effective on hard curative disorders related to oxidative stress including allergy, alzheimer, cardiovascular, cancer, diabetes, eye, immune, inflammatory and Parkinson’s diseases as well as obesity. The recently published papers about different aspects of nutraceuticals as alternative for pharmaceuticals were searched using scientific sites such as Medline, PubMed, and Google Scholar. The used terms included nutraceutical and allergy, alzheimer, cardiovascular, cancer, diabetes, eye, immune, inflammatory or Parkinson’s. 

A dietary supplement is considered as a product that bears or contains one or more of the following dietary ingredients: A mineral, a vitamin, an amino acid, a medical herb or other botanical, a dietary substance for use by man to supplement the diet by increasing the total daily intake, or a concentrate, metabolite, constituent, extract, or combinations of these ingredients. Nutraceuticals are of these nutritional supplements which are used for health purposes other than nutrition Some popular nutraceuticals include ginseng, Echinacea, green tea, glucosamine, omega-3, lutein, folic acid, and cod liver oil. Majority of the nutraceuticals possess multiple therapeutic properties. 

Nowadays, nutraceuticals have received considerable interest due to potential nutritional, safety and therapeutic effects

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Ayurceuticals

Ayurveda believes that the entire universe is composed of five elements: Vayu (Air), Jala (Water), Aakash (Space or ether), Prithvi (Earth) and Teja (Fire). These five elements (referred to as Pancha Mahabhoota in Ayurveda) are believed to form the three basic humours of human body in varying combinations.

Ayurveda is one of the most renowned traditional systems of medicine that has survived and flourished from ages till date. With the enormous knowledge of nature based medicine, the relationship of human body constitution and function to nature and the elements of the universe that act in coordination and affect the living beings, this system will continue to flourish in ages still to come.

Ayurveda is one of the most renowned traditional systems of medicine that has survived and flourished from ages till date. With the enormous knowledge of nature based medicine, the relationship of human body constitution and function to nature and the elements of the universe that act in coordination and affect the living beings, this system will continue to flourish in ages still to come.

Ayurveda is globally acclaimed for its preventive healthcare properties and treatment of many chronic lifestyle disorders. The Indian ayurveda industry has several large players, with the micro, small and medium enterprises (MSMEs) capturing 80% market share. Based on Product, the market is sub-segmented into Personal Care Products, Hair Care & Fragrances, Skin Care, Oral Care, Make-Up, Healthcare Products, Ayurvedic Medicines, Ayurvedic Nutraceuticals, and Dietary Supplements.  The personal care products segment is driving the ayurveda market globally, owing to increased knowledge of personal care products, changes in consumption patterns and lifestyles, and enhanced women’s purchasing power, which all point to the personal care industry moving forward.

Due to the presence of established Ayurvedic manufacturing facilities.

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Pharmaceuticals

Pharmaceuticals have contributed to improvements in life expectancy and quality of life of many patients. Medicines can cure, relieve symptoms, delay the onset of disease and prevent complications. The pharmaceutical industry discovers, develops, produces, and markets drugs or pharmaceutical drugs for use as medications to be administered to patients (or self-administered), with the aim to cure them, vaccinate them, or alleviate symptoms.

The pharmaceutical industry plays a significant role in developing vaccines and medications for prevention and reduction in disease incidence, treatment of ailments and enhancement in quality of life by contributing to innovative research and engaging in technological advancements to meet the complex healthcare demands of the population. The main goal of this industry is to provide drugs to maintain health or prevent infections and cure diseases affecting the global population. The pharmaceutical industry within the healthcare sector comprises of different subfields of development, manufacturing or production and marketing of medications by drug manufacturers or marketers and biotechnology companies. The average human lifespan is exposed to more infections and diseases that require preventive approaches to maintain health and increased research to improve quality of life among the population. Hectic daily schedules, lack of exercise and sleep, unhealthy eating habits and other lifestyle choices has resulted in poor digestion, high obesity rates, breathing difficulties and other health problems. Rising number of chronic diseases have made people become more dependent on health supplements and medications. 

The benefits of therapies and diagnosis influence pharmaceutical companies towards research and development to support patients with accurate dose, convenience and compliance to medication regimen with increase in the incidence of chronic diseases and technological advancements.

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Sports Nutrition

Sports nutrition products offer benefits, such as optimal gains from training, increased recovery between workouts and events, maintenance and achievement of ideal body weight, reduced injury risk, and performance consistency. The increasing number of health clubs, fitness centres, and gyms and the growing adoption of different exercise programs in these centres, wherein dieticians provide guidance on the consumption of sports nutrition, are driving the market for sports nutrition.

A growing preference for healthy, active living is one of the key factors driving the market. Furthermore, young consumers adopting fitness as a central concept in their lifestyle and growing consumer acceptance of protein supplements are expected to fuel the growth. Increasing consumer demand for nutritional products with plant-based ingredients and immunity-enhancing benefits is also contributing to growth.

Developing such products in order to cater the demand of the sports nutrition, various flavors are introduced by manufacturers. Energy bars and beverages, which are tasty, are also provided as an offering to the market. 

 

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Suga Organics

Honey is an excellent source of numerous nutritional ingredients including vitamins, minerals, calcium, and antioxidants. High demand for nutritious food products is a prominent factor driving the market, as people are increasingly becoming more aware of the benefits of living a healthy lifestyle. The growing health concerns in the wake of the COVID-19 pandemic could be a game-changer for the honey sector. Due to its antibacterial, antiviral, and anti-fungal properties, the product is receiving appreciation and wider acceptance as an effective medicine to treat acute cough and throat infection observed in corona-infected patients.

Honey can be used in beverages, processed foods, jams, and jellies and is increasingly used as an ingredient in health and beauty products. The easy availability of a wide range of these products, coupled with the product’s ability to impart a desirable taste in food and beverage products, is aiding the market demand. Moreover, honey contains a number of medical characteristics, including the ability to boost metabolic activity, control blood pressure, lower the risk of diabetes, and even treat burn wounds.

The rising health consciousness among consumers has motivated them to include natural sweeteners in their diets and reduce white sugar usage. The antioxidant and antibacterial properties of natural sweeteners have made them an ideal sweetener choice for consumers. Furthermore, the longer shelf-life of the product and high affordability are other prominent factors that positively impact market growth.

Manuka organic honey, mixed organic honey, sourwood, clover organic honey, rosemary, buckwheat, and dandelion are some of the products available in the organic honey market. Growing demand for all these products from all across the globe is expected to boost growth opportunities in the market for organic honey in the forthcoming years.

Over the period of past few years, major consumer pool across the globe is inclined toward the consumption of organic honey instead of different chemical-based honey products. This consumer shift is due to increased awareness about disadvantages of chemical-based products. The scenario is creating promising sales opportunities for players in the global organic honey market in the years ahead. This aside, growing consumer awareness regarding a wide range of health advantages of this product is likely to help in rapid expansion of the global market for organic honey in the future years.

Organic honey is in high demand across a wide range of industries such as food & beverage, pharmaceuticals & nutraceuticals, and cosmetic & personal care. Increased product demand across all these industries is likely to boost the sales opportunities for players in the global organic honey market in the upcoming years.